There’s been a lot of buzz about developing an employer brand but where exactly do you start? This ebook dives into what employer branding is, the basics you need to know about, and 10 tips and tricks to get you started. From researching your own brand, to taking it public, to monitoring it’s impact, all companies need to be aware of the power of their employer brand. What message is your employer brand sending to new potential hires and current employees?
Within this eBook you'll find:
What is employer branding and where do you start? How does it relate to social media or content generation?
Dive into 10 tips to create and grow your employer brand taking your employees, culture, and vision into account.
Once you have your brand, how do you monitor it long term? What red flags should you be watching for?
Take charge of your employer brand and control what candidates consume when they research your company. In a world where the war for talent is heating up, attracting great talent to you is half the battle.
The McQuaig Institute of Executive Development
36 Toronto Street, Suite 850
Toronto, Ontario, M5C 2C5
Toll Free: 1-800-387-5455
APAC: 1300 979 731
Email: info@mcquaig.com
